we see what image the band tries to create for itself - rebellion, as many rock groups do.
They also make some emphasise on sex such as in the "Runway"...
And some album covers.
They also have another type of videos which feature nature in some of it extreme states...
This again is a feature of a rock, or experimental band since it brings any emotion or anything to the extreme level, which definitely appeals to its target audience.
This is the link to The Unkle's official website: http://unkle.com/music/. It looks like a website of some rock or pank band. There are lots of weird pictures there, some of which are not particularly attractive, but this is again aiming well at the target audience. There is also a Blog section, where fans can find out more information about the band, their tours, their songs, their history, so everything that develops the star image of the band and keep fans interested.
I would like to make a music video on their song "Mayday", which is really energetic and has a lot to work with. This again is just a concept. All the video, or the most part of it should be made in the negative. There is a band playing a song, which alternates with shots of crashes, major disasters etc. But the main emphasis is made on band itself performing. And although, I never came across "The Unkle" music video, which features the band itself, I think in this case that may be an appropriate approach. It may also include some narrative, which will not be in the negative, and will indicate an attempt to get out of this reality.
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